Luton are losing about £400,000 a month and went into administration in November. Their players have been paid only 2½ weeks’ wages in the past nine weeks. The club’s joint-administrator, Brendan Guilfoyle, asked the Barclays Premier League club if they were willing to forgo a share of the revenue from the tie, but was rebuffed.
“They probably said, ‘We have to pay players £100,000 a week. You must be joking, otherwise we will be like you,’ ” Kevin Blackwell, the Luton manager, said. “You just have to accept it. There are people in life who have got a Rolls-Royce while some people have a Mini. We are Mini drivers.”
The match will be televised live, earning each club £150,000, and Kenilworth Road will be full to its 10,000 capacity. Of the gate money, 45 per cent goes to each club and 10 per cent to a Football Association pool, so Luton and Liverpool stand to receive about £100,000 each from ticket sales. The winning club earns £40,000 in prize-money.
As the article highlights it is possible to be generous:
An FA spokesman confirmed that there is no rule to prevent a club donating their share of the gate money to an opponent. Chelsea gave £25,000 to Scarborough for youth development when the clubs met in the FA Cup in 2004, though Roman Abramovich, the owner, can easily afford such largesse.
That’s what you get in a prosperous country. You get paid for anything and any cost as long as there is a demand.