The kit is pretty much what everyone was expecting – it goes back to the 1970s and early 1980s look with a shirt that focuses on the red, and the liverbird. All the white piping and frills have been replaced, and gold has become the secondary colour. The “96” and flames have been put on the back of the v neck and collar. Instead of the complex club badge, which came out in the early 1990s to ensure the club could enforce copyright as the liverbird itself is in public domain, the club once again returns to the classic unadorned liverbird with LFC underneath.
The change from Adidas to Warrior seems to have started well, and whatever the relationship maybe over the years, Warrior are paying the club an English record fee for the privilege in addition to giving us probably the best kit we’ve had since the Premiership formed 20 years ago. All in all that’s not a bad deal if you can get it.
Click on the link below to pre-order the kit today from the Official LFC Online Store and receive a free LFC t-shirt worth up to £20 while stocks last: http://store.liverpoolfc.tv/
Here’s a behind the scenes video of the players modelling the new 2012-13 LFC kit: