As you have probably seen over the past week or so, there has been a new craze called NekNomination. This challenge has swept across social media platforms and hundreds of thousands of people have taken part. This challenge involves downing a drink or possibly a combination of drinks and then nominating two people who you know to complete this within a 24hr period. Once they have completed it they are then required to upload it for everyone to see. Because of people of uploading it, it has spread exponentially as videos tend to go viral pretty quickly. Some people take it too far and end up mixing large quantities of strong drinks or in the even more extreme cases, people have been adding things like bleach or mouth wash to their drink.
I stumbled across a video on YouTube via Facebook, where one South African man has shown us how powerful social media can be and how it can influence people to do good:
He has taken his own approach on the NekNomination challenge, highlighting the fact that he lives in a region of the world where un-employment is at a high, the average wages are extremely low and some people will struggle to even eat each day. This shows there is so much more that can be done with social media. As you can see something as simple as downing a drink has spread so quickly, why can’t an act of kindness to those less fortunate do the same? All it takes is a small act from a large number of individual people to make a change.
This is how Brent Lindeque, from Johannesburg decided to do his NekNomination.