Greg Joswiak is Apple’s vice president of worldwide iPod, iPhone, and iOS product marketing. He’s presented at past iPhone and iOS Apple events and is a critical member of Apple’s corporate team.

While speaking at the “Silicon Valley Comes to Cambridge” event in the UK, Joswiak shared what he believes to be the four keys to Apple’s success with the Wall Street Journal about what make’s Apple so unique as a business.  Four things:

  • Focus
  • Simplicity
  • Courage
  • Best
Read the post for how these flesh out.
Married to the amazing Sarah and raising Jakey, Daniel, Amelia, Josh & Jonah in our blended family. Passionate for Jesus, social work & sport.

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